Bridgestone Brazil has announced an expansion of its tyre manufacturing facility in Camaçari, Bahia, Brazil. Following rising demand for high-tech and premium tyres in the country, as well as significant market share gains in Brazil and South America, the company is investing more than R$ 700 million (roughly US$ 139 million) in the plant's modernization and expansion, resulting in a 20 percent increase in production capacity. By the fourth quarter of 2021, the expansion will have created 420 new employment in the region, both permanent and temporary.
“This investment is part of Bridgestone’s mid-term business plan for sustainable growth in Brazil, focused on the premium tyres market and production of tyres for electric/hybrid vehicles, and reinforces our commitment and the strategic importance of Brazil for our company,” said Fabio Fossen, President of Bridgestone Latin America South. “I would also like to thank and recognize our valued customers and our incredible and dedicated employees, without whom this investment in Bahia would not have been possible,” complemented Fossen.
This latest investment is part of the Bridgestone Group's recently announced mid-term business plan to transform into a sustainable solutions company by 2050, delivering societal and customer value. Also, Bridgestone Planned the expansion of its Bahia Brazil facility so that they can facilitate all the growing tyre requirements of the country.
CLICK HEREto find a TyrePlex Dealer near you!
Also See:Bridgestone Partners With Indy Car Driver Graham Rahal And USTMA
With new manufacturing technologies and a growing application of Industry 4.0 concepts, the plant expansion and modernization project will raise yearly production from 3.5 million to 4.3 million tyres per year. Bridgestone's Camaçari facility is preparing for the growing demand for environmentally-friendly electric/hybrid vehicles, as well as the high-performance tyres that go with them, in keeping with the company's aim to provide social and customer value.
Bridgestone's Camaçari, Bahia, plant, which opened in 2006, employs over 900 people and indirectly supports over 400 more. It produces tyres for passenger cars, vans, and pick-up trucks, intended for the original equipment Bridgestone do Brasil Ind. E Com. Ltda. Av. Jornalista Roberto Marinho, 85, 18o andar Cidade Monçes – 04575-000 – So Paulo, SP – Brasilmanufacturers (OEMs), replacement, and export markets. It received more than R$1 billion (roughly US$ 199 million) in funding since its foundation in 2016, ten years after it was founded.
Want to get "Wheel balancing" performed on your vehicle?CLICK HERE
Bridgestone is well renowned in Camaçari for its social and environmental activities aimed at making a positive difference in the communities where they operate:
- In 2018, the company installed a biodigester unit to treat waste and contribute to zero landfilling, processing, on average, 15 tons of organic waste per month, achieving, in 2019, 99.6% recycling of all organic and inorganic waste produced at the plant.
- Creation of an Environmental Education Center to promote environmental awareness among students from the community's public schools and the employees' children and families.
- In 2021, in partnership with SENAI (National Service for Industrial Learning), Bridgestone launched a community training program to prepare professionals who want to work in the tyre industry. The first class started in May of 2021, with 20 students.
Also See:Michelin Has Marketed Its First Range Of Electric Bus Tyres
Bridgestone do Brasil manufacturing footprint includes a tyre plant in the city of Santo André, in the state of São Paulo, and two Bandag retread production plants located in the city of Campinas, in the state of São Paulo, and in the city of Mafra, in the state of Santa Catarina. All manufacturing plants have received several different recognitions and distinctions, in addition to receiving multiple awards in quality, safety and environmental categories.
Want to get "Wheel balancing" performed on your vehicle?CLICK HERE
