The ninety-fifth edition of the International Six Days of Enduro (ISDE) took place in northern Italy this week, and Dunlop teams and riders came out on top.
Two years after Team USA won the overall race on Dunlop in the last ISDE, their female counterparts repeated the feat by winning the Women's World Trophy class. Team USA was dominant throughout the gruelling event, gaining a lead of over thirteen minutes. The Women's World Trophy winners used Dunlop Geomax EN91 tyres, just like their overall winning countrymen in 2019.
In the overall World Trophy Team competition, Team USA also came close to taking back to back wins, taking a strong podium result.
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Dunlop - supporting club riders on the international stage:
The introduction of the Dunlop Geomax Challenge demonstrated Dunlop's commitment to ISDE. This league was established to assist and promote the club and amateur riders, and the competition was just as fierce as the main competition.
Cole Martinez may have been a first-time ISDE competitor, but he had a fantastic week on the world stage, leading the Dunlop Geomax Challenge from the start. Martinez won the inaugural award over his fellow countryman Nicholas Swenson.
Luca Davide Andreoni, Dunlop Marketing Manager is proud of the brand’s support of amateurs: "There was a strong entry of trophy teams and clubs thanks to the promotion and incentives on offer. The Dunlop Geomax Challenge provided the opportunity for amateur club riders to perform using the same tyres as the winners. This allowed them to focus only on giving their best in the race. That mindset reflects Dunlop’s brand mission of Just Ride."
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The Dunlop Geomax EN91 tyres, which were designed to offer exceptional versatility over a larger range of riding circumstances, were critical to conquering the diversity of difficult riding conditions. Since its debut at ISDE 2019, the revolutionary Dunlop tyre has proven to be a popular choice among both amateur and professional racers.
"From its creation, the Geomax EN91 was designed to help maximise grip across a range of terrain but in particularly rocky and unpredictable surfaces. We are thrilled that Team USA chose the EN91 to win the Women’s World Trophy and an overall podium," added Luca.
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