Bridgestone Invests In Mobile Vehicle Services And Tech Company Wrench

Wrench, a mobile car services and technology startup has received a 10% minority investment from Bridgestone. The new alliance will help both companies better satisfy the demands of automobile owners in the rapidly developing mobile vehicle inspection, repair, and maintenance industry by leveraging best-in-class technology.

Bridgestone and Seattle-based Wrench will now be able to explore service synergies, such as combining Bridgestone's 2,200+ company-owned automobile service stores with Wrench's complementing mobile services marketplace. On-site automobile maintenance, access to roadside and towing, vehicle detailing, and the Lemon Squad used-vehicle inspection service are all currently offered through the Wrench platform.

"With the rise of e-commerce and on-demand services, consumer preferences for car maintenance and car care are changing,” said Brian Goldstine, president of mobility solutions, Bridgestone Americas. "Wrench, combined with our company-owned retail stores and affiliated dealer partners, will create a truly world-class service platform that gives consumers trusted automotive service with added convenience and flexibility."

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Also See: Bridgestone Gets General Motors’ 29th Annual Supplier Of The Year Award

Later this year, Bridgestone and Wrench will unveil their initial integration plans, allowing Bridgestone retail stores to connect with Wrench as referral business. Customers that use Wrench will be able to schedule advanced vehicle care appointments at their local Firestone Complete Auto Care, and existing Bridgestone retail customers will be able to schedule future mobile service appointments through Wrench.

"Wrench provides a technology-forward solution pairing convenience with a comprehensive suite of vehicle maintenance, repair and inspections services," said Ed Petersen, CEO of Wrench. "Our partnership with Bridgestone will help accelerate the industry’s digital transformation. This allows both companies to expand our customer offerings while growing our technologies and vehicle care expertise together."

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Bridgestone's pursuit of concierge services for personal mobility and fleet customers, which includes the company's Firestone Direct mobile tyre and service business and the recently established RESOLV platform for subscription-based car maintenance, is exemplified by this investment.

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